Community and Content Guidelines



Effective as of August 2nd, 2023.

1. GENERAL RULES This Policy forms part of your agreement with E-Kitten and applies to your use of the platform and all Content on the platform.

  1. 1. Do not upload, post, display, or publish Content on E-Kitten that is hateful, fraudulent, defamatory, illegal, discriminatory, menacing, or promotes violence or other illicit activity.
  2. 2. Only use E-Kitten for your own personal use.
  3. 3. Do not sell, rent, or share your account or any Content obtained from your use of E-Kitten to or with another person.
  4. 4. Only use E-Kitten for a purpose and in a manner that is lawful.
  5. 5. Do not use E-Kitten in any way that may in effect or in intent exploit or harm any person under 18 years old.
  6. 6. Do not post explicit nudity and/or pornography.
  7. 7. Do not upload, post, or publish Content on E-Kitten that:
    1. 1. shows, promotes, advertises or refers to:
    2. 1. firearms, weapons, or any goods whose sale, possession or use is subject to prohibitions or restrictions;
    3. 2. self-harm or suicide;
    4. 3. drugs or drug paraphernalia;
    5. 4. bestiality;
    6. 5. incest;
    7. 6. violence, rape, lack of consent, hypnosis, intoxication, sexual assault, torture, sadomasochistic abuse or hardcore bondage, terrorism, extreme fisting, or genital mutilation;
    8. 7. necrophilia;
    9. 8. urine, scatological, or excrement-related material;
    10. 9. “revenge porn”
    11. 10. escort services, sex trafficking, or prostitution;
    12. 2. contains or refers to anyone else’s personal data or private or confidential information (for example, telephone numbers, location information (including street addresses and GPS coordinates), names, identity documents, email addresses, log-in credentials for E-Kitten including passwords and security questions, financial information including bank account and credit card details, biometric data, and medical records) without that person’s express written consent;
    13. 3. contains unsolicited sexual content or unsolicited language that sexually objectifies another User or anyone else in a non-consensual way, or contains fake or manipulated sexual content in relation to another User or anyone else (including “deepfakes”);
    14. 4. contains, promotes, advertises or refers to hate speech (being Content intended to vilify, humiliate, dehumanize, exclude, attack, threaten, or incite hatred, fear of, or violence against, a group or individual based on race, ethnicity, national origin, immigration status, caste, religion, sex, gender identity or expression, sexual orientation, age, disability, serious disease, veteran status, or any other protected characteristic);
    15. 5. contains, condones, or promotes terrorist organizations, organized hate, or criminal organizations
    16. 6. is used or is intended to be used to extract money or another benefit from anyone else in exchange for removal of the Content; and/or
    17. 7. gives the impression that it comes from or is approved, licensed or endorsed by E-Kitten or any other person or company when it is not;
    18. 8. involves or promotes third-party commercial activities or sales, such as contests, sweepstakes and other sales promotions, product placements, advertising, or job posting or employment ads without our prior express consent.
  8. 8. Do not offer a monetary raffle, lottery, or any other kind of giveaway (collectively, a “Raffle”). Although we recognise a Raffle may enhance engagement with your content, we prohibit Raffles for the purpose of preventing E-Kitten and you from potentially violating applicable gambling laws. We reserve the right, in our sole and absolute discretion, to designate a reward as a Raffle and accordingly prohibit it from E-Kitten. Certain rewards may not violate the prohibition on Raffles. We suggest you contact us at [email protected] if you are unsure whether a reward violates the prohibition on Raffles. You should consult legal counsel before offering such reward to Members and understand the relevant laws in your jurisdiction.
  9. 9. Do not use E-Kitten to stalk, bully, abuse, harass, threaten, or intimidate anyone else.
  10. 10. Do not use E-Kitten to engage in misleading or deceptive conduct, or conduct that is likely to mislead or deceive any other User.
  11. 11. Do not do anything that violates our or someone else’s rights, including intellectual property rights (examples of which are copyright, trademarks, confidential information, and goodwill), personality rights, unfair competition, privacy, and data protection rights.
  12. 12. Do not impersonate us, one of our employees, another User, or any other person or company or falsely state or suggest any affiliation, endorsement, sponsorship between you and us or any other person or company.
  13. 13. Do not provide false account registration information or make unauthorised use of anyone else’s information or Content.
  14. 14. Do not post or cause to be posted any Content which is spam, which has the intention or effect of artificially increasing any Creator’s views or interactions, or which is otherwise inauthentic, repetitive, misleading, or low quality.
  15. 15. Do not use other media or methods (for example the use of codewords or signals) to communicate anything which violates this Policy.
  16. 16. Do not reproduce, print, distribute, attempt to download, modify, create derivative works of, publicly display, publicly perform, republish, download, store or transmit any Content, except as permitted under the Terms of Service.
  17. 17. Do not knowingly introduce any viruses, trojans, worms, logic bombs or other material into Content which is or may be malicious or technologically harmful.
  18. 18. Do not decompile, disassemble, reverse engineer, or otherwise attempt to discover or derive the source code of E-Kitten.
  19. 19. Do not use E-Kitten in a way that could adversely affect our systems or security or interfere with any other User’s use of E-Kitten, including their ability to engage in real-time activities through E-Kitten.
  20. 20. Do not use any automated program, tool, or process (such as web crawlers, robots, bots, spiders, and automated scripts) to access E-Kitten or any server, network or system associated with E-Kitten, or to extract, scrape, or collect Content or information from E-Kitten.
  21. 21. Do not use E-Kitten’s name, logo or any related or similar names, logos, product and service names, designs, or slogans other than in the limited ways which are expressly permitted in the Terms of Service or with our prior written agreement.

**2. NUDITY** We do not allow explicit adult content, nudity, or pornography. We recognise that not all content is inherently pornographic, such as nudity in art, but we are unable to support any such explicit Content. We also prohibit content depicting or supporting non-consensual sexual acts, the sharing of non-consensual intimate imagery, and adult sexual solicitation. This includes the sale of panties/lingerie/inherently sexual items

**3. VIOLENCE & HATEFUL BEHAVIOUR** We take a firm stance against enabling violence on E-Kitten. Fans and creators cannot threaten or incite violence or promote dangerous individuals or organisations. When there is a threat to public safety or an account is used to promote or glorify off-platform violence, we may suspend or ban the account. When warranted, we will report threats to relevant legal authorities. **Threats and Incitement to Violence** We consider incitement to violence as advocating for, directing, or encouraging other people to commit violence. We do not allow threats of violence or incitement to violence on our platform that may result in serious physical harm. Do not post, upload, stream, or share: - Statements of intent to inflict physical injuries on an individual or a group - Statements or imagery that encourage others to commit or that advocate for physical violence - Conditional or aspirational statements that encourage other people to commit violence Calls to bring weapons to a location with the intent to intimidate or threaten an individual or group with violence - Instructions on how to make or use weapons with an intent to incite violence **Dangerous Individuals and Organisations** We do not allow individuals or organisations on our platform who promote or are engaged in violence. We remove such individuals and organisations, including mass murderers, serial killers and rapists, hate groups, criminal organisations, terrorist organisations, and other non-state armed groups that target civilians. **Terrorist Organisations** Terrorists and terrorist organisations are actors that threaten violence, use violence, and/or commit serious crimes (such as crimes against humanity) against civilian populations in pursuit of political, religious, ethnic, or ideological objectives. **Organised Hate** Organised hate refers to those individuals and organisations who attack people based on protected characteristics, such as race, ethnicity, national origin, religion, caste, sexual orientation, sex, gender, gender identity, or immigration status. We consider attacks to include actions that incite violence or hatred, dehumanise individuals or groups, or embrace a hateful ideology. **Criminal Organisations** Criminal organisations are transnational, national, or local groups that have engaged in serious crimes, including violent crimes (e.g. homicide, rape, robbery, assault), trafficking (e.g. human, organ, drug, weapons), kidnapping, financial crimes (e.g. extortion, blackmail, fraud, money laundering), or cybercrime. Do not post, upload, stream, or share: - Content that praises, promotes, glorifies, or supports dangerous individuals and/or organisations - Content that encourages participation in, or intends to recruit individuals to, dangerous organisations - Content with names, symbols, logos, flags, slogans, uniforms, gestures, salutes, illustrations, portraits, songs, music, lyrics, or other objects meant to represent dangerous individuals and/or organisations. **Violent and Graphic Content** We do not allow content that is gratuitously shocking, graphic, sadistic, or gruesome or that promotes, normalises, or glorifies extreme violence or suffering on our platform. When there is a threat to public safety, we suspend or ban the account and, when warranted, we will report it to relevant legal authorities. Do not post, upload, stream, or share: - Content of humans that depicts: violent or graphic deaths or accidents dismembered, mutilated, charred, or burned human remains real-world physical violence, fighting, or torture - Content of animals that depicts: the slaughter or other non-natural death of animals dismembered, mutilated, charred, or burned animal remains animal cruelty and gore - Content that may be violent or graphic for cosplay or gaming purposes may be allowed if they are not extremely horrific. The media must make it clear, whether stated in the caption or the content itself, that the content is fake / cosplay / a performance, and any content that might be mistaken for real-world violence will be removed: Fake blood for aesthetic or cosplay purposes of characters Prop guns, knives, and swords for cosplay purposes Fire poi, fire dancing, sword swallowers, and other professional performance activities.

**4. HATE & DISCRIMINATION** We have a zero-tolerance policy against discrimination. Content that contains hate speech or hateful behaviour will be removed from the platform, and the offending account will be suspended or banned. **Attacks on the Basis of Protected Attributes** We define hate speech or behaviour as content that attacks, threatens, incites violence against, or otherwise dehumanises an individual or a group on the basis of the following protected attributes: - Race - Ethnicity - National origin - Religion Caste - Sexual Orientation - Sex - Gender Gender identity - Serious disease - Disability Immigration status Do not post, upload, stream, or share hateful content related to an individual or group, including: - claiming that they are physically, mentally, or morally inferior - calling for or justifying violence against them - claiming that they are criminals referring to them as animals, inanimate objects, or other non-human entities - promoting or justifying exclusion, segregation, or discrimination against them - content that depicts harm inflicted upon an individual or a group on the basis of a protected attribute **Hateful Ideology** Hateful ideologies are those that demonstrate clear hostility toward people because of their protected attributes. Hateful ideologies are incompatible with the inclusive and supportive community that our platform provides and we remove content that promotes them. Do not post, upload, stream, or share: - Content that praises, promotes, glorifies, or supports any hateful ideology - Content that contains names, symbols, logos, flags, slogans, uniforms, gestures, salutes, illustrations, portraits, songs, music, lyrics, or other objects related to a hateful ideology - Content that denies well-documented and violent events have taken place affecting groups with protected attributes - Claims of supremacy over a group of people with reference to other protected attributes - Conspiracy theories used to justify hateful ideologies

**5. ILLICIT ACTIVITIES** We work to ensure E-Kitten does not enable activities that violate laws or regulations. We prohibit the trade, sale, promotion, and use of certain regulated goods, as well as the depiction, promotion, or facilitation of criminal activities, including human exploitation. Content may be removed if it relates to activities or goods that are illegal in the jurisdiction of posting. **Criminal Activities** Criminal activities cover a wide spectrum of acts punishable by law, including theft, assault, human exploitation, counterfeiting, and other harmful behaviour. To prevent such behaviour from being normalised, imitated, or facilitated, we remove content that promotes or enables criminal activities. Do not post, upload, stream, or share: - Content that depicts or promotes acts of physical harm, such as assault or kidnapping - Content that risks the safety of others, including swatting - Content that depicts or promotes human exploitation, including human smuggling, bonded labour, domestic servitude, sex trafficking, or prostitution - Content that depicts or promotes the poaching or illegal trade of wildlife - Content that offers the purchase, sale, trade, or solicitation of unlawfully acquired or counterfeit goods - Content that provides instructions on how to conduct criminal activities - Content that provides information on how to buy illegal or controlled substances. **Frauds and Scams** We do not permit anyone to exploit our platform to take advantage of the trust of users and bring about financial or personal harm. We remove content that deceives people in order to gain an unlawful financial or personal advantage, including schemes to defraud individuals or steal assets. Do not post, upload, stream, or share: - Content that depicts or promotes phishing - Content that depicts or promotes Ponzi, multi-level marketing, or pyramid schemes - Content that depicts or promotes investment schemes with promise of high returns, fixed betting, or any other types of scams. **Cannabis Usage** Depictions of cannabis usage and paraphernalia are not allowed on E-Kitten.

**6. SUICIDE, SELF-HARM, AND DANGEROUS ACTS** The mental health of our creators and users is incredibly important to us. As such, we will remove content that promotes, normalises, or glorifies activities that could lead to suicide or self-harm (including eating disorders). We do not permit users to share content depicting them engaging in, or encouraging others to engage in, dangerous activities that may lead to serious injury or death, including the aforementioned activities. However, if creators and users wish to speak on their personal experiences regarding these issues in order to raise awareness or to find community support and solidarity, we encourage that. **Suicide** We remove content that displays suicide, suicidal ideation, or content that might encourage participation in other self-injurious behaviour. We also remove content that depicts attempted suicide or content featuring a person engaging in behaviour or intending to engage in behaviour that is likely to lead to self-inflicted death. We prohibit any form of content that promotes, normalises, or glorifies suicide, provides instructions for suicide, or posts that portray a suicide as heroic or honourable. Do not post, upload, or share: - Content that provides instructions for suicide - Content that depicts, promotes, normalises, or glorifies suicide - Suicide games, dares, pacts, or hoaxes - Content that glorifies self-harm and eating disorders

**7. HARASSMENT AND ABUSIVE BEHAVIOUR** We remove all expressions of abuse, including threats or degrading statements intended to mock, humiliate, embarrass, intimidate, or hurt an individual. To enable expression about matters of public interest, critical comments of public figures may be allowed; however, serious abusive behaviour against public figures is prohibited. Do not post, upload, or share: - Content that encourages coordinated harassment - Content that disparages victims of violent tragedies - Content that depicts wilful harm or intimidation, such as cyberstalking or trolling - Content that wishes death, serious disease, or other serious harm on an individual or public figure **Coordinated Harassment** We want to ensure that users and creators can create content and engage with their community in a space where they feel safe to do so. Please note that we can only take action for behaviours violating TOS that occur within our platform. Unfortunately, we have no jurisdiction over things that occur off of E-Kitten, and we will not be able to assist with requests for reports of this nature. Our team takes reports of harassment very seriously, and in cases of coordinated harassment that are not allowed, this can include but is not limited to: - Deliberate calls to action to mass report someone on or off-platform - Content that provides detailed plans to harass another person on or off-platform We understand that calls to action can fall on a very fine line, and we want to make sure that users and creators alike feel safe on our platform while ensuring that this type of posting isn’t weaponised on our platform and used in bad faith. Any reports of this nature are taken into very careful consideration, and the decisions made by our team are not made lightly, and are usually made in order to mitigate further escalation as much as possible. **Sexual Harassment** Sexual harassment involves unwanted or inappropriate sexual behaviour directed at another individual. We do not allow content, including comments or advances, that sexually harasses others, regardless of user’s intent, as such actions can cause great distress to targeted individuals. Do not post, upload, or share: - Content that attempts to make repeated unwanted sexual contact with another user - Content that is explicit and non-consensual (e.g. unsolicited nudity) Content that pressures or coerces a user to send you sexual content or engage in sexual activity with you - Content that alters or morphs an image of another individual to portray or imply sexual suggestiveness or engagement in sexual activity - Content that reveals, or threatens to reveal a person’s private sexual life, including threats to publicise digital content, sexual history, and names of previous sexual partners - Content that exposes, or threatens to expose, a person’s sexual orientation without their consent or knowledge

**8. PRIVACY, PERSONAL DATA, AND PERSONALLY IDENTIFIABLE INFORMATION (PII)** We do not allow content that violates the confidentiality of personal data or personally identifiable information. We remove content that depicts personal data or personally identifiable information (PII) from the platform. Do not post, upload, or share: Content that contains personal data or personally identifiable information (PII) **Threats of Hacking, Doxxing, and Blackmail** Threatening to hack or dox with an intent to harass or blackmail another individual can cause serious emotional distress and other offline harm. We define doxxing as the act of collecting and publishing personal data or personally identifiable information (PII) for malicious purposes. We consider these online behaviours as forms of abuse and do not allow them on our platform. Do not post, upload, or share: - Content that threatens to reveal personal data or personally identifiable information (PII), including residential address, private email address, private phone number, bank statement, social security number, or passport number - Threats of blackmail or hacking another individual’s account - Content that incites or encourages others to hack or reveal another person’s account, personal data, or personally identifiable information (PII) An individual’s account, personal data, or personally identifiable information for others to abuse, troll, or harass

**9. SPAM AND SOLICITATION** E-Kitten was created to foster authentic fan communities and for creators to bring their existing fanbase to support them on E-Kitten. We do not allow activities that may undermine the integrity of our platform (such as funnelling or redirecting to NSFW platforms) or the authenticity of our users. We remove content or accounts that involve spam or fake engagement, impersonation, misleading information that causes harm, or that violate any intellectual property rights. **Spam and Fake Engagement** Fake engagement includes any content or activity that seeks to artificially inflate popularity on the platform. We prohibit any attempts to manipulate the platform to increase interaction metrics. Do not: - Share instructions on how to artificially increase views, likes, followers, shares, or comments - Attempt to or engage in selling or buying views, likes, followers, shares, or comments - Promote artificial traffic generation services - Engage in any spam-like behaviour, such as sending out mass free invites or mass following users **Solicitation and Funnelling** Funnelling is a term used to describe egregious promotion on a creator’s E-Kitten (via public/private posts and/or direct messages) in order to send their fans to any NSFW or other adult monetisation platform(s), which includes, but is not limited to: OnlyFans, Fansly, 18+ Snapchats, and adult-themed Patreons. Examples of funnelling language that is not allowed: - “Just posted new content on my OnlyFans! Check it out!” - “Check out my ____” - “Follow me on ____” - “You can find me on ____” The only appropriate space for creators to have any direct link to additional NSFW monetisation platforms is via a LinkTree, Beacons, or other link aggregator, that can be listed in their E-Kitten bio. Direct linking or calls to action to a NSFW platform within the bio, captions, text/audio/video posts, etc. is prohibited. Any additional promotion or direction of your fans towards these additional sites is not allowed.

**10. IMPERSONATION** We do not allow accounts that pose as another person or entity in a deceptive manner. When we confirm a report of impersonation, we will ask the user to revise the profile or suspend or ban the account. Do not: - Pose as another person or entity by using someone else’s name, biographical details, or profile picture in a misleading manner **Misinformation** Misinformation is defined as content that is inaccurate or false. While we encourage our community to have respectful conversations about subjects that matter to them, we do not permit misinformation that causes harm to individuals, our community, or the larger public regardless of intent. Do not post, upload, or share: - Misinformation that incites hate or prejudice Misinformation related to emergencies that induces panic - Medical misinformation that can cause harm to an individual’s physical health - Content that misleads community members about elections or other civic processes

**11. INTELLECTUAL PROPERTY VIOLATIONS** Copyright is a legal right that protects original works of authorship (e.g. music, videos) and original expression of an idea (e.g. the specific way a video or music is expressed or created), although it does not protect underlying ideas or facts. A trademark is a word, symbol, slogan, design that identifies and distinguishes the source of a product or service. We encourage everyone to create and share original content. Content that infringes someone else’s intellectual property rights is prohibited on our platform and will be removed if we become aware of it. The use of copyrighted work under certain circumstance, such as the fair use doctrine or other applicable laws, or the use of a trademark to reference, lawfully comment, criticise, parody, make a fan page, or review a product or service may not be considered a violation of our policies. Do not post, upload, or share: - Content that violates or infringes someone else’s copyrights, trademarks, or other intellectual property rights

**12. PLATFORM SECURITY** Our policies prohibit any activities that undermine the security and reliability of the E-Kitten service: - Do not hack the E-Kitten website, or associated networks, or bypass its measures to restrict user access - Do not distribute files that contain viruses, Trojan horses, worms, logic bombs, or other materials that are malicious or harmful - Do not modify, adapt, translate, reverse engineer, disassemble, decompile, or create any derivative products based on E-Kitten, including any files, tables or documentation, nor attempt to regenerate any source code, algorithms, methods, or techniques embodied in E-Kitten - Do not use automated scripts to collect information from E-Kitten

**13. MINOR SAFETY** We are committed to protecting minors on E-Kitten. We do not tolerate acts that abuse, endanger, or exploit of any person under the age of 18 (a ”minor”). Any content, including animation or digitally created or manipulated media (including “deepfakes”), that depicts abuse, exploitation, or nudity of minors is a violation on our platform and will be removed when detected. CSAM is any image or video of sexually explicit conduct, including nudity, involving a person less than 18 years old. These images amount to child sexual abuse and exploitation. If we identify suspected CSAM on E-Kitten, we immediately remove it, and make a “CyberTipline” report to the National Center for Missing & Exploited Children (NCMEC) and/or other relevant legal authorities. NCMEC reviews these reports and shares them with the relevant law enforcement so they can combat CSAM. We immediately investigate any user who tries to share suspected CSAM on E-Kitten and we take appropriate action. We ban anyone who tries to create or distribute CSAM on E-Kitten. **Grooming Behaviour** Grooming behaviours are those in which an adult builds an emotional relationship with a minor in order to gain the minor’s trust for the purposes of future or ongoing sexual contact, sexual abuse, trafficking, or other exploitation. These behaviours include: flattery, requests for contact on or off platform, requests for personal information, solicitation of minor sexual abuse material, sexual solicitations or comments, and gift-giving. Do not post, upload, stream, or share: - Grooming advances - Content that depicts, promotes, normalises, or glorifies grooming behaviours - Content that solicits real-world sexual contact between a minor and an adult or between minors with a significant age difference - Content that displays or offers nudity to minors - Any solicitation of nude imagery or sexual contact, through blackmail or other means of coercion **Nudity and Sexual Activity Involving Minors** Nudity and sexual activity involving minors include content that is revealing of breasts, genitals, anus, or buttocks, or behaviours that mimic, imply, or display sex acts involving minors. We do not allow the depiction, including digitally created or manipulated content, of nudity or sexual activity. Do not post, upload, or share: - Content that depicts or implies minor sexual activities including penetrative and non-penetrative sex, oral sex, or intimate kissing - Content that depicts sexual arousal or sexual stimulation involving a minor - Content that depicts a sexual fetish involving a minor - Content that depicts exposed human genitalia, female nipples or areola, pubic regions, or buttocks of a minor - Content that contains sexually explicit language depicting or describing a minor - Content depicting a minor that contains sexually explicit song lyrics - Content with sexually explicit dancing of a minor, including twerking, breast shaking, pelvic thrusting, or fondling the groin or breasts of oneself or another - Content depicting a minor undressing - Content depicting a minor in minimal clothing that is not situationally relevant to the location - Sexualised comments, emojis, text, or other graphics used to veil or imply nudity or sexual activity of a minor **Harmful Activities by Minors** Harmful minor activities include the possession or consumption of substances prohibited for minors, the misuse of legal substances, engagement in illegal activities, participation in activities, physical challenges, or dares that may threaten the well-being of minors. We remove any such content from our platform. Do not post, upload, or share: - Content that suggests, depicts, imitates, or promotes the possession or consumption of alcoholic beverages, tobacco, or drugs by a minor - Content that offers instruction targeting minors on how to buy, sell, or trade alcohol, tobacco, or controlled substances - Content that depicts or promotes activities that may jeopardise youth well-being, including physical challenges, dares, or stunts **Physical and Psychological Harm of Minors** Behaviours that place minors at risk of physical or psychological harm include physical abuse, neglect, endangerment, and psychological disparagement. We remove any such content from our platform. Do not post, upload, or share: - Content that depicts or promotes physical abuse, neglect, endangerment, or psychological disparagement of minors - Content that depicts or promotes survivalist techniques without a warning asserting the hazards of replication **Crimes Against Children** We do not allow users who have been convicted of crimes against children to have an account on our platform. These crimes include: sexual assault, molestation, murder, physical abuse or neglect, abduction, international parental kidnapping, trafficking, exploitation of minors for prostitution, live online sexual abuse of a minor, sexual exploitation of minors in the context of travel and tourism, attempts to obtain or distribute child sexual abuse material (CSAM), and the production, possession, or distribution of child sexual abuse material (CSAM). If we discover any such users, we ban the account. Any self-disclosed user information that states the account holder is a pedophile or minor sex offender will be taken at face value and the account may be deleted.

Contact Us
If you encounter content or users that you believe are violating these guidelines and endangering that safety, please let us know at **[email protected]** so that we can investigate further.